Big Radio Advertising |

WHY RADIO?

Radio delivers unprecedented exposure for your brand by giving your message real world impressions coupled with high engagement.

93% REACH

93% of US Adults listen to the radio every week. That’s more impressions than TV, print, or any digital property (Google, Facebook, Twitter, etc).
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2:40 USAGE

Every single day the average American spends 2 hours and 40 minutes listening to the radio.

HIGH ENGAGEMENT

82% of listeners feel they have a personal relationship with their favorite DJ. More Americans would be very disappointed if their favorite radio station went away than if Facebook went away.
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Listeners will HEAR YOU

People listen to the commercials on radio. On average, radio delivers 93% of its lead-in audience during commercial breaks.
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About Big Radio

10 Stations from the Mississippi to Lake Michigan

Big Radio owns and operates 10 local radio stations from it's offices in Beloit (WI), Freeport (IL), Janesville (WI) and Monroe (WI).

Big Radio believes in being local and serving the communities of Southern Wisconsin and Northern Illinois. In 2018 over 600 local high school play-by-play broadcasts were heard on the stations of Big Radio.

Big Radio's full time news team provides local news 7 days per week, 365 days a year for our entire coverage area.

Learn more about the stations of Big Radio.

Rock County, Wisconsin
Population (2017): 162,309
Owns 100% of local Radio Stations
Stephenson County, Illinois
Population (2017): 45,054
Owns 100% of local Radio Stations
Green County, Wisconsin
Population (2017): 36,851
Owns 100% of local Radio Stations

Proven Results

In 2018 over 1,900 local businesses used Big Radio to grow their business...here's what a few of them are saying:

“…We first started our business using radio, great exposure and feedback. Radio reaches our target market more than with print media…keeps our business top of mind with local consumers!…”

Aubra Palermo

Century 21 Affiliated, Freeport

“…We track where our leads come from with radio leading the way!…”

Jeff Wagner

Jansen Heating, Air Conditioning & Electrical, Freeport

“…Advertising on Big Radio for my 50th Birthday Celebration resulted in the single largest sales day in the history of Brenda’s Blumenladen. Big Radio really works for me!…”

Brenda Siegenthaler

Brenda’s Blumenladen, New Glarus

“I feel that our advertising costs on the stations of Big Radio is money well spent – we are able to stay in touch with our customers and reach potential new customers. Big Radio works for Pinnow Pharmacy.”

Doug Pinnow

Pinnow Pharmacy, Brodhead

“Advertising on the stations of Big Radio has made a huge difference in our business at Hesgard Collision Center in Monroe.”

Rod Hesgard

Hesgard Collision Center, Monroe

“Harris Ace Hardware advertises on Big Radio and we get Big Results! You should try radio advertising and see for yourself.”

Dave Gavigan

Harris Ace Hardware, Monroe

Get more information

For advertising inquiries only. Calendar of Event items can be sent to events@bigradio.fm